As a creator, you may not realize just how important your website is. You're killin' it on Instagram already, so why have a website?
The truth is, having a website shouldn't be optional. It's an important asset to your work. Without a website, you have no home base. Social media changes all the time--what you need is a permanent home for your creative pursuits. Everything you do on social media or podcasts or anywhere online should point people back to your website.
It's the place where people see your portfolio, read your words, buy your books, and hire you for your services.
Having a great website design is more than just the right colors or branding, it's about the journey you take them on. When people visit your website they should feel like they know you and that you know exactly what they need.